> ## Documentation Index > Fetch the complete documentation index at: https://docs.medstrato.com/llms.txt > Use this file to discover all available pages before exploring further. # Create AI Articles and Press Releases > Generate MedStrato articles, press releases, and professional summaries by setting audience, tone, key points, SEO keywords, and quotes. Create article form with topic, audience, tone, and SEO settings Use MedStrato Press to draft compliant medical device articles, announcements, and professional summaries from structured inputs. The generator uses topic, audience, tone, keywords, quotes, and company context to produce a review-ready draft. ## Steps 1. Open `Press` and click **New Article**. 2. Fill in basics (title/topic) and the key points you must include. 3. Choose content settings (type, audience, language, tone). 4. Add SEO keywords and a target length if needed. 5. Optionally add quotes, then click **Generate Article**. ## Basics (title, topic, key points) * **Article Title and Topic**: Users establish the primary headline and a detailed description of the article's core subject. This ensures the AI understands the specific context, such as a regulatory milestone, clinical trial success, or technological innovation. * **Key Points**: This field allows for the input of specific, comma-separated details (e.g., "FDA approval," "clinical trial data") that must be emphasized within the narrative to ensure factual accuracy and strategic focus. ## Content settings * **Content Type and Audience**: Select from various formats—such as **Blog Posts**, **Press Releases**, or **Professional Summaries**—and define the target demographic (e.g., **Healthcare Professionals**, **Investors**, or **Industry Analysts**). * **Language and Tone**: Supports multi-lingual generation and specific writing tones (e.g., **Professional**, **Informative**, or **Technical**) to ensure the content resonates with the intended readership. * **SEO and Length Optimization**: Users can define **SEO Focus Keywords** to maximize digital visibility and set a **Target Word Count** to meet specific publication requirements. ## Quotes (optional) * **Stakeholder Attributions**: Users can manually add direct quotes from Key Opinion Leaders (KOLs), clinical investigators, or company executives. * **Authenticity**: Integrating these personalized statements allows the AI to weave expert opinions seamlessly into the narrative, providing the "human element" and professional validation required for high-impact industry communications. ## Brand alignment * **Company Profile Integration**: By enabling the "Use Company Profile" option, the AI automatically incorporates verified company background information, product portfolio details, and the established corporate brand voice into every draft. * **Generation**: Once all parameters and quotes are configured, the **Generate Article** function initiates the autonomous drafting process, producing a polished, ready-to-review professional document. Tip: pick 1–3 SEO keywords that match how your audience searches (e.g., product category + region + compliance keyword), then reuse them consistently across related pages. ## Related resources * [Press & Articles overview](/guides/press): Manage AI-assisted articles and announcements. * [Improve an article](/guides/press/improve-article): Refine selected text and generate alternatives. * [Company profile AI context](/guides/settings/company-profile): Keep company background and brand voice consistent. * [AI prompt tips](/best-practices/ai-prompt-tips): Write prompts that produce clearer content.