> ## Documentation Index
> Fetch the complete documentation index at: https://docs.medstrato.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Competitive Dashboard

> Monitor your portfolio's competitive health with KPIs, heatmaps, gap analysis, and actionable alerts.

## Overview

The Competitive Dashboard gives product managers a bird's-eye view of how their portfolio stacks up against the competition. It pulls data from your products, competitor products, and specifications to generate real-time competitive intelligence.

## Where to find it

Open **Products** — the dashboard is accessible from the product detail view when you have competitive data configured.

## Dashboard components

### KPI cards

Five key metrics at the top of the dashboard:

| KPI                       | What it measures                                                                  |
| ------------------------- | --------------------------------------------------------------------------------- |
| **Total Products**        | Number of products in your portfolio                                              |
| **Competitors Tracked**   | Number of competitor products being monitored                                     |
| **Avg Competitive Score** | Average competitive score across your portfolio (0–100)                           |
| **Coverage Gaps**         | Number of spec categories where competitors have data and you don't               |
| **Portfolio Health**      | Overall health score combining completeness, competitive positioning, and recency |

### Product line heatmap

A visual grid showing competitive scores by product line. Each cell is color-coded:

* **Green** (70+) — Strong competitive position
* **Yellow** (40–69) — Moderate, needs attention
* **Red** (below 40) — Weak, action required

Click any cell to drill into the specific product and see what's driving the score.

### Gaps board

Surfaces the most important competitive gaps — areas where competitors outperform your products or where you're missing specification data entirely. Gaps are prioritized by business impact.

### Highlight cards

Wins and threats at a glance:

* **Wins** — Products or specs where you clearly lead the competition
* **Threats** — Areas where competitors have recently improved or where your advantage is narrowing

### Action items

The dashboard surfaces specific, actionable alerts:

| Alert type          | Example                                            |
| ------------------- | -------------------------------------------------- |
| **Missing specs**   | "Product X has no safety certifications listed"    |
| **Stale data**      | "Product Y hasn't been updated in 90 days"         |
| **Competitive gap** | "Competitor Z added a new feature you don't track" |

<Tip>
  The dashboard updates automatically as you add products, link competitors, and fill in specifications. The more data you provide, the more useful the competitive intelligence becomes.
</Tip>